AI invades Mexican SMEs without them knowing it

AI is already here, even if your SME hasn't realized it yet. Discover how it is revolutionizing everyday life.

AI in SMEs: when technology uses you (and you don’t even realize it)

Picture this: you’re there, in your 15-by-15-foot office, fighting with Word to get the damn spell checker to stop underlining your name as if it were a mistake, and bam! It turns out that you are already using Artificial Intelligence. Yes, as you read it. Your humble SME is more high-tech than you thought, if only so that your supplier’s PDF doesn’t look like hieroglyphics.

This is how Hiram Monroy, the spokesperson for AMD dropped it, in a talk where he basically told us: *”Friends, AI is already here, and no, you don’t need a Silicon Valley vest to use it”*. It turns out that everyday applications like Word, Acrobat, or even that PDF reader you installed just because Chrome forced you to, already come with built-in AI algorithms. In other words, while you thought you were just writing another boring report, you were actually flirting with the future. *Mind blown*.

RelatedAMD redefines the future of AI with accelerators and comprehensive platform

From Jalisco to the metaverse (or almost)

According to Monroy, even the family businesses in Jalisco—yes, the ones where the boss keeps printing emails “just in case”—are getting on the AI train. Of course, not to create the next ChatGPT, but for practical things like summarizing documents or predicting when they are going to run out of coffee in the office (ok, not the second one, but almost).

But not everything is hunky dory. Among the obstacles are:

  • Ignorance (aka *”what is this, a virus?”*).
  • Security in the cloud (*”what if my sales Excel is hacked?”*).
  • And the classic: *”how much does this cost?”* (spoiler: it’s not cheap).

Luckily, AMD is already in *”hold my beer”* mode with its NPUs (Neural Processing Units), which are basically chips so that your computer doesn’t crash when the AI tries to do something useful. So, in theory, you will soon be able to use AI without depending on the cloud (and without your electricity bill looking like that of a data center).

The future: AI everywhere (even in coffee)

The most ironic thing is that, although 95% of companies already use AI (according to AMD studies), many don’t even know it. It’s like when your grandmother uses WhatsApp and has no idea she’s using the internet. The difference is that, this time, whoever doesn’t find out is left behind. *And in the business world, that hurts more than a passive-aggressive comment in Teams*.

Moral: If your SME still doesn’t know how to get the most out of AI, it’s time to stop pretending that it’s *”a big company thing”* and get your act together. Because, as Monroy said: *”If you don’t inform yourself, you’re going to end up like the Nokia of 2010″*. And nobody wants that.

Did you like this article? Share it on your networks and continue exploring how technology is changing the game for SMEs. #IA #PymesDelFuturo

Liga MX returns to EA Sports FC27; multi-year contract

Multi-year agreement includes all 18 Mexican soccer teams.

Return after five years

Liga MX and EA Sports announced the return of the Mexican league to the EA Sports FC27 video game. The agreement is multi-year, so the five-year wait is coming to an end. The news confirms the participation of all 18 teams from the top circuit, with Atlante being the most recent club to join.

“Liga MX is home to some of the most passionate fans, iconic clubs and a rich tradition that has inspired generations of players,” said Jeff Sharma, vice president of EA Sports FC.

The video game will be available starting September 25 for consoles and devices. This edition will include new game modes that seek to attract consumers. With this return, the Mexican league regains presence on a global entertainment platform.

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Volvo EX30: free recall in Mexico

Free corrective measure for battery of EX30 units 2024-2025.

Volvo Car Mexico reported that the corrective measure is now available for the EX30 model years 2024 and 2025 units included in a service campaign.

What does the solution include?

The review of the battery system and, if necessary, the replacement of modules at no cost to customers. Owners can schedule an appointment exclusively through the Volvo Solutions Center (centrodesoluciones.mx), where they select an authorized dealer and the available date.

Preventive measure: While the inspection is not carried out, it is requested to maintain the maximum load at 70%. Once the intervention is completed, the vehicle can be used with a full load. The telephone number 968 6586 is available for guidance.

Background of the call

Since February, Volvo issued safety notice R10363 for certain EX30 units in single motor extended range and twin motor performance versions. The reason: in some cases there was an increase in temperature with high load. No incidents have been recorded in Mexico.

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Satellite Internet, the bet to close the digital divide in Mexico

Mexican geography limits fiber deployment, but low orbit satellites are emerging as an alternative.

Satellite internet as a solution to the digital divide in Mexico

Mountains, jungles and deserts make Mexico one of the countries with the most complex orography in Latin America. Bringing fiber optics to isolated communities implies an investment that is difficult to recover with few users. As a result, one in five households still lack internet access or receive poor service.

Faced with this scenario, low orbit (LEO) satellite internet is emerging as a strategic alternative. “Deploying physical infrastructure in Mexico is expensive due to geography. In many cases, satellite internet represents the most viable option to connect areas where fiber will not reach in the short term,” explains Ernesto Piedras, director of The CIU. Companies like Starlink, with more than 10,300 active satellites, already operate in the country. Since May 2021, it obtained a concession and closed 2024 with 160,631 subscriptions, making Mexico its second Latin American market, only behind Brazil. Starlink has signed contracts with CFE Telecomunicaciones for up to 1,556 million pesos to connect remote communities.

However, cost remains a barrier. While a fiber optic plan costs an average of 544 pesos per month, satellite internet starts at 899 pesos, plus equipment and installation. “Commercially it is still not as viable because it is still more expensive and requires purchasing an antenna whose price remains high,” says Fernando Esquivel, from The CIU. The service makes economic sense when it is shared between communities or companies, and with the support of public policies.

Experts agree that this technology will not replace fiber optics, but will complement it. “Terrestrial services are faster and have lower latency. Satellite communication reaches areas that fixed internet would not reach,” says Hugo Simg, from MediaTek. Deployment also requires regulation and coordination between governments and companies. The race to connect Mexico is no longer only being fought underground, but from space, where a new generation of satellites promises to reduce the digital divide that keeps millions out of the digital world.

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