More schools or more of the same discourse?
Claudia Sheinbaum got off the plane in Nuevo León to inaugurate the Industrial and Services Technological Baccalaureate No. 299 in García. He did so before a, according to the official statement, “gigantic crowd.” The script was predictable: snip, tape cut, photo for the story.
But amidst the protocol, he broke the news. He said that this year the construction of two more campuses in General Escobedo and Pesquería will begin. His argument is simple, almost common sense.
“Because, where do young people have to be, on the street or in school? In school. Well, that’s the first thing: more schools that are close to home.”
There is the core of your ad. According to her, a previous survey revealed that the distance from high schools is a main cause of dropouts. The solution, then, would be to build closer to where the students live. It sounds logical. Why wasn’t it done before?
A model with double certification (and many questions)
The most interesting thing may not be the brick and mortar, but the educational model they promote. They talk about the “National Baccalaureate”, an umbrella for all public high schools.
The idea is that graduates leave with two papers: a general high school certificate to continue studying and another technical certificate endorsed by a university. Careers like Artificial Intelligence or Robotics would sound good in any brochure.
Sheinbaum even mentioned that they will look to the UANL to certify the state’s public high schools. A political gesture towards the highest local educational institution.
While she talked about the technological future, Governor Samuel García thanked… for the support of other works such as the Gulf Train. A reminder that these events are never just about schools.
The Secretary of Education, Mario Delgado, made a call to the students to make a “pact” and eradicate dropouts. As if individual will were enough when there are no classrooms close to home.
A school is inaugurated. Two more are promised. An innovative model is announced. Everything sounds good on paper. The uncomfortable question remains: how many similar ads have we seen disappear after the photos?




