The Digital Financial Revolution is Here and It is Unstoppable!
Friends, prepare to celebrate one of the most exciting transformations of our era. You know that feeling of living in the future? It’s happening right now in the Mexican financial sector! Imagine this: from 2021 to 2024, the percentage of brave and visionary people who opened a digital savings account skyrocketed from 2.7% to an incredible 10.3%. This is not just a number, it is a powerful testament to how we are embracing innovation and taking control of our economic future with confidence and determination.
This significant advance in the adoption of digital financial services in Mexico, revealed by the eighth Banamex Financial Inclusion Index, is a wave of progress that we are riding together. The opening of digital accounts is, without a doubt, the star indicator, experiencing an astronomical growth of 502% between 2017 and 2024. While we move towards convenience and efficiency, the physical world is transformed in parallel. Traditional bank branches have decreased, a global trend that reflects our evolution towards more agile and accessible solutions. It is the only access variable that registers a significant drop, of 16% in that same period, and it is a clear sign that we are moving towards a more digital tomorrow!
Transforming Challenges into Growth Opportunities
Even what seems like stagnation, like the number of ATMs during 2024, is actually an opportunity to reinvent ourselves. Banamex’s analysis shows us that the use of credit and debit cards is increasingly crucial. Transactions at Point of Sale Terminals (POS) are those that have grown the most in terms of use, with an impressive almost 90%. Although the variable of establishments with POS terminals experienced a drop, this is attributed to the entry of non-bank competitors. Let’s celebrate this competition! It means more choice, more innovation and a more dynamic financial ecosystem for all of us.
Look how the states that have embraced this change shine. Baja California Sur rose to third place, surpassing Quintana Roo, while Coahuila rose two positions. Sinaloa and Colima improved their indicators, and Zacatecas registered significant progress. Each of these achievements is a spark of inspiration that shows us that progress is possible when we dare to evolve. Mexico City maintained its national leadership, leading 12 of the 14 variables evaluated. That is the power of adaptation and vision for the future!
And for those states that still have a way to go, like Chiapas, Oaxaca and Guerrero, this is not an end point, but a starting point full of potential. As Juan Luis Ordaz, director of Financial Education at Banamex, pointed out, the index is a key tool to understand our evolution and promote initiatives that allow us all to benefit from financial products and services. Each challenge is an invitation to grow, to learn and to build a more prosperous and inclusive tomorrow for every Mexican.
It’s your time to be part of this financial revolution! Share this incredible news on your social networks and encourage your community to explore more content about how technology is creating a brighter, more accessible financial future for everyone.




