Double P and Ye join forces (and a screaming chipote)
Ok, this is real. It’s not a fever dream from eating tacos at 3 AM. Peso Pluma and Kanye West have just released ‘Last Breath’, their new collaboration on Ye’s Bully album. And the video, friends, is a total trip.
Imagine: a black and white wrestling ring, masks flying everywhere and… a child defeating wrestlers with the shrill chipote of Chapulín Colorado? Yes. Kanye included that iconic Roberto Gómez Bolaños reference in his promotional strategy.
On social networks, as part of the album’s promotional strategy, Kanye West used references to Mexican wrestling figures such as El Santo, Blue Panther and Rayo de Jalisco.
The song itself is a fusion that no one asked for but that we now need. It mixes English and Spanish, it has a sample of salsa from the great Poncho Sánchez and, of course, the unmistakable Mexican stamp that Peso Pluma puts on it. The lyrics are about heartbreak, with direct verses.
The nostalgic millennial context
For those of us who grew up between the Star Channel and MTV, seeing these cross references is strange and fascinating. It’s as if two parallel universes collided: the corrido tumbado that dominates TikTok with the creative (and sometimes controversial) mind of hip-hop.
It is not their first feat together; They had already worked on “Gimme A Second 2”. But this one has another vibe. More conceptual. The album Bully has 18 tracks and brought together other strong names such as Don Toliver. Even Bianca Censori, West’s partner, was the creative director.
In the end, beyond the hype, it is interesting to see how Mexican pop culture sneaks into global projects. Sometimes forced, other times genuine. There is attention to detail here. And that, in a world of random collaborations through streams, is appreciated.
