The Merlin Duck registration in dispute
The Mexican Institute of Industrial Property (IMPI) confirmed that it has received applications to register “Pato Merlín” as a trademark. The petitions are under review and, once the process is concluded, a resolution will be issued in accordance with the Federal Law for the Protection of Industrial Property.
“Applications for trademark registration related to the Merlin duck have been received, which are in the process provided for in the applicable regulations. Once concluded, the IMPI will issue the resolution that corresponds by law,” the agency reported.
File 3643308 details that on June 17, a man residing in Mérida, Yucatán, requested a 10-year concession of the brand and logo “El Pato Merlín. El Pato de laluck.” The design includes a duck with a green shirt and an image of Quetzalcóatl, similar to that of the Mexican Soccer Team, with the Aztec Calendar in the background. The applicant seeks to use the trademark in dozens of businesses, including for political campaign advertising.
President Claudia Sheinbaum, during her morning conference at the National Palace, referred to the case. Accompanied by Karla, the duck’s owner, she noted that her government will help the family so that the bird has “a better quality of life.” Regarding someone else’s registration request, Sheinbaum described it as an abuse.
“It’s not fair that someone else wanted to register the duck as a trademark. Imagine, what an abuse!” said the president.
Sheinbaum indicated that his administration supported the family to register the duck with the IMPI, in a process that is now advancing amid controversy.