A politician, a fandom and a system that failed
The pre-sale of tickets for the BTS concerts in Mexico was, let’s say it clearly, a disaster. Hundreds of ARMYs were left wanting after facing errors on the Ticketmaster platform. Prices that didn’t add up, blocked access… total chaos.
And in the middle of the mess, an unexpected figure emerged: Jorge Álvarez Máynez. The former representative and well-known K-Pop fan not only complained about not being able to buy his ticket (yes, he tried too), but he decided to take action.
“We present a new complaint (actually, an extension of the previous one) to Profeco for all the irregularities and abuses in the sale of BTS tickets,” he wrote on his networks.
But it didn’t stop there. Seeing that the problems were repeated during the general sale on Saturday, Máynez did something that many appreciate: he created a step-by-step instruction so that any fan can file their own formal complaint with the Federal Consumer Prosecutor’s Office.
In his personal complaint, he detailed the absurdity of the situation:
“On January 23 at 9:00 a.m. I entered the website… the system prevented entry… indicating that my membership was not registered or did not match the email, which is false.”
And then, when you managed to get in: the prices were not those officially announced. That is, the classic bait and switch but with soundcheck included.
The curious thing is the context: just days before, the fandom had managed to pressure OCESA to publish official prices and clear maps. A victory that was overshadowed by the technical failure (or negligence?) of the official seller.
Now, with Máynez’s guide circulating among ARMYs, Profeco could receive an avalanche of coordinated complaints. The message is clear: it is no longer enough to tweet frustration. If the system fails, there are tools to demand accountability.
In the end, this story mixes pop culture, digital activism and citizen politics in a way that only 2024 could cook. A politician using his legal know-how to help a massive fandom. Absurd? Maybe. Necessary? Definitely.




