The evolution of personalization on Instagram
Instagram, the leading platform in audiovisual content, has consolidated its position as the favorite space to share images, videos and highlights. However, for years, users have expressed a need for more control over the layout of their posts. Recently, parent company Meta responded to this demand with a series of updates designed to optimize the visual and functional experience of the feed.
News in profile organization
In early June 2025, Adam Mosseri, head of Instagram, announced significant changes to the profile section. These modifications, focused on simplifying the interface and granting greater autonomy to users, include two key innovations:
- Long preview: A rectangular format that improves the viewing of photos and videos, making better use of space.
- Grid Reordering: A tool that allows you to adjust the layout of posts according to individual preferences.
Step-by-step guide to reorganize your feed
Currently, the reorder feature is available to a select group of users. To access it:
- Open the app and go to your profile.
- On iOS devices, long-press a post until the menu appears and select “Edit Grid”. On Android, click on the three dots and choose the same option.
- Drag and drop posts to organize them according to your preference.
Advanced display settings
In addition to reorganizing the feed, Instagram introduced the possibility of modifying the size of the thumbnails. After selecting “Adjust Preview”, users can:
- Add custom borders with colors of your choice.
- Restore the original size with the “Fill” option.
Additional features for a flawless profile
The update also includes additional tools for managing content:
- Pin Posts: Highlight specific posts at the top of your profile, marked with a pin icon.
- Archive content: Hide posts without deleting them, with the ability to restore them later from the “Archived Posts” menu.
Implications and analysis
These innovations reflect a growing trend towards personalization on social networks. According to internal Meta data, 68% of users prioritize the ability to curate their profile to reflect their digital identity. The new tools not only improve aesthetics, but also increase engagement by allowing for a more coherent visual narrative.
Ready to transform your profile? Share these news with your community and explore more tips to optimize your presence on Instagram. Your feed deserves to look perfect!
